Price Guide

Personal Trainer Salary

How much does a personal trainer earn?

How much you earn as a Personal Trainer really depends on you. Personal Trainers earn on average between £25K and £60K across the UK. According to Payscale, the average starting salary for fitness instructors is £19,459 per year, the lowest is £13,095 and the highest at £32,307. The average salary for a fitness instructor is lower because Fitness Instructors are only Level 2 qualified, which only takes a few weeks to get, while a Personal Trainer is Level 3 qualified.

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Average Personal Trainer Salary

The table shows the average personal trainer salary based on 25 hours per week to give you a guide.

Average income based on 25 hours a weekWeekly IncomeMonthly IncomeYearly Income
£20 per hour £500 £2,000 £24,000
£30 per hour £750 £3,000 £36,000
£40 per hour £1,000 £4,000 £48,000
£50 per hour £1,250 £5,000 £60,000
£60 per hour £1,500 £6,000 £72,000
£70 per hour £1,750 £7,000 £84,000

Experience and qualifications matters

Level 2 Fitness Instructor Vs Newly Qualified Level 3 Personal Trainer

The earning potential is significantly higher than that of a Level 2 Fitness Instructor. This is explained simply by the fact that PTs have a complete understanding of all the topics when completing the Level 3 personal training courses.

Build your skill set

You can start with Level 2 Fitness Instructor and over time you can build on your skill set and experience in order to command a higher fee. Once qualified at Level 3 you can build on experience through Personal Training CPD courses.

Achieve More

To achieve £100/ hour you need to become an elite personal trainer. However, it takes a number of years of top-level effectiveness to become a top personal trainer.

Location can boost or lower your hourly rate

According to Adzuna, the average personal trainer salary in London is £43K, while in Cheshire is £20K. In terms of hourly rate, in London, you can earn £80 to £100, in Cheshire £20 to £30.

Cumberland, Briston and Oxford are above £35K on average, while Staffordshire and Sussex are close to £20K per year.

You must also consider expenses because in London are much higher than in Cheshire, so even if you charge less you might end up having more money at the end of a session.

New employed personal trainers

As a newly appointed personal trainer, your pay can be at £15K- £24K. To earn £24,000 per year you need to work 25 hours a week at £20 per hour. To have 25 hours booked in a week, you need 12/ 13 regular clients who book twice a week your services.

Starting to work in a gym as a new personal trainer with little experience offers more security and clients guarantee than being a freelance as you know you are being paid each month and you have a certain number of clients.

For this reason, the pay is lower than if you would work as a freelance. However, this is a great way to work your way up to management.

Self-employed Personal Trainers

If you look to earn £60K every year, you need to be self-employed, charge £50 per hour and work 35 hours a week. This means normally trainers have between 15 and 20 regular clients booking two sessions a week. Creating new relationships, being good at marketing and sales and reaching your clients' goals will also help you to reach that pay.

Also, you need to take into account what is deducted from these figures. For a freelance personal trainer, expenses can be high, they include insurance, property rental, cost of specialised courses and qualifications and taxes.

Personal branding

Some personal trainers end up being celebrities when they start to have clients such as premier league footballers, TV stars, actors, singers, F1 drivers and then earn in excess of £100K/ year.

Developing your knowledge across many aspects of fitness and health, business and marketing, branding, years of experience as PT and networking are key to success. Some elite personal trainers earn also outside this activity simply because they are famous and they have accumulated a large audience on their social media channels. For example, some Instagram celebrities with millions of followers can charge up to £25,000 to sponsor a product. According to the BBC, once you get 30,000 followers you could be looking at £750 per post.

Aside from social media, to earn from your personal brand you can start publishing books, modelling, becoming fitness champion like Shaun Stafford or starting your own business likeNick Mitchel.


To see which speciality plays a role in raising your hourly rates, we have found that Kettlebells, sports nutrition, lower back pain exercises, suspension equipment, treating GP referred client, pre-and post-natal exercises and weight loss management are the most required. These are part of the Level 4 Personal Training Diploma.

Digital marketing and sales

Being found online is a must for personal trainers as the web can bring extra clients and followers. While it's hard to quantify exactly how much more you can earn with digital, it's definitely a field worth exploring.

Not only, there are lots of potential clients looking for personal trainers on Google and social media every day, but also having a website allows trainers to present their work, portfolio and experiences to the wider public. On Google, every month there are 22,000 searches for personal trainers across the UK.

Not only this but also searches for “personal trainers near me” on Google increased 300% in the last 5 years totalling 9,900 searches a month.

Average Personal Trainer salary by employer

All these following salaries are depending on location, experience and sessions per week.

Nuffield Health: £18K - £42K

Fitness First: £25K - £75K

David Lloyd: up to £30K+ OTE

LifeStyle Fitness: up to £50K

Roko: £18K to £30K in a self-employed position

Pro-Fit: from £20K to £50 in a self-employed position

Check our Personal Trainer guaranteed interviews to find out more.

Personal Trainer Salary Potential Explained

Personal trainer salary infographic

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